RETURN TO MAIN PAGE

VivaVegie puts 2,000 copies of its "101 Reasons"
in pedestrian hands at NYC Easter Parade

Penelo Pea Pod
  NEW YORK--April 1, 2002--VivaVegie Society broke an outreach record on Sunday (March 31) when it distributed at least 4,000 copies of its "mighty convincer, " the 16-page "101 Reasons Why I'm a Vegetarian," in just 3 hours at the annual Easter Parade in New York City. Seven activists wearing signboards stating "Ask me why I'm a vegetarian" and a giant green mascot got the vegetarian message out to the spring-time crowds who come to this event spectacular every year.

Penelo Pea Pod--the vegetarian non-profit's 7-foot-tall human pea pod --wowed holiday promenaders with vegetable pizzazz. And a sign around her neck made her point crystal clear: "Give Peas a Chance: Go Vegetarian."

With many people dressed in their Easter-bonnet best, ranging from the simply beautiful to full-body creation, no one would think to leave home without a camera, amateur or professional photographer alike. Local television (WPIX-Channel 11) gave Penelo Pea Pod 5 seconds on its evening newscast.

It would be impossible to count the number of times Penelo Pea Pod had her picture taken. In any event, the grande dame of vegetableland drew the people close, making the job of the activists a cinch.

On hand from the VivaVegie Society were Tom Thompson, Judea Johnson, Jesse Legue, Kate Garrison, Bobbie Flowers, John Ciprio, and "101 Reasons"-author Pamela Rice. Penelo Pea Pod took time off from the VivaVegie flowerpot.




HOME

SEND A DONATION
  MAILING ADDRESS:
VivaVegie Society
P.O. Box 1447
New York, NY 10276


RETURN TO MAIN PAGE